EcoWorld   |   Verdo

The neighbourhood for those who want more

A neighbourhood for more

Today's buyers want more than just a home, they want the freedom and flexibility to live on their terms. Verdo, EcoWorld's vision for a vibrant new community, delivers just that, blending living, working, and social life around Brentford FC's stadium.

We built the brand around community and sustainability, ensuring deep local connections. A high-energy launch event included Brentford FC players, live performances, and local vendors, with ongoing events reinforcing Verdo as a modern, dynamic neighborhood.
We developed the scheme’s brand pillars, along with a placemaking strategy that revolved around community and sustainability. To make sure the brand felt connected to the area, we spent months of research developing the strategy – understanding the area, what it was missing, and how the development could benefit not only residents, but the wider community as well.

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Launching with a bang

To celebrate the development’s opening, we worked closely with an events company to throw a huge summer party. Brentford FC players, celebrities, local press, and the wider community came down to mingle with local residents and learn more about the vision for the site. All set against a backdrop of performances from Ella Eyre and Fleur East, along with an array of fresh food stalls to help promote local businesses. And it hasn’t stopped there. We’ve since helped host fitness events, cooking classes, and other engaging workshops which continue to promote Verdo as a modern, exciting space for life and play.

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